Environmental display Green Impact Index

OUR GOAL

Societal and Environmental

Commitment.

Enough blah blah.

Consumers want proof.

Our approach. Our motivations. Our objectives.

70%

Nearly 70% of French people say they are committed to responsible consumption in their everyday purchases, particularly in food, cosmetics and clothing.

Source : GreenFlex–ADEME Barometer 2025.

78% of French people consider this type of tool useful for assessing the environmental and societal impact of cosmetic, hygiene and dietary supplement products.

78% believe it should be mandatory.

The most important criteria for the French are the impact of ingredients on biodiversity (51%) and the climate impact (43%).

Among French people, 64% say they are willing to switch brands based on product scores, rising to 72% for consumers who use these products daily.

Source: Public opinion survey of a sample of 1,000 French people on the evaluation of the socio-environmental impact of cosmetic products (VERIAN study, September 2025).

Climate change is everyone's business. That’s right. The IPCC estimates that limiting global warming to 1.5°C by 2050 will only be possible by accelerating and deepening the reduction in greenhouse gas emissions now.

That's why we decided to take up the challenge collectively: 120 experts and scientists from 26 companies, suppliers, consultancies and an academic body, including members of the Green Impact Index Consortium, worked together under the aegis of AFNOR Normalisation to co-construct a methodology for calculating and displaying the environmental and societal impact of cosmetics, dietary supplements and wellness and family health products, as well as detergent products.

An approach that aims to:

Provide consumers with clear, reliable, rigorous and transparent information on the quantification of the environmental and societal impacts of products. By making this data transparent, we aim to enable truly informed purchasing choices and promote more responsible consumption.

Provide economic actors (companies, brands and suppliers) with a genuine lever for progress to improve the socio-environmental impact of their products, by actively supporting their ecological transition efforts with concrete and measurable improvement pathways.

More than promises on the distant horizon: Tangible, transparent and verified proof.

The Green Impact Index is aligned with the guidelines and regulations on environmental claims of the European Union (e.g. ECGT, UCPD...), aimed at combating greenwashing and misleading environmental claims. To achieve this, the Green Impact Index Consortium has set itself four guidelines for a rating display system that is fair, transparent, verified and accessible.

Transparency

A fully detailed methodology is openly available via the AFNOR Spec 2215 reference document published in June 2023 and revised in April 2026.
A Green Impact Index display tool shared transparently with consumers, and visible on the websites of brands belonging to the Green Impact Index Consortium.

Verification

A verification of the implementation of the methodology and of the product scoring carried out by an independent third-party organisation (ITO) through an on-site audit.

Justification

A science-based, rigorous and credible methodologys that covers the entire product life cycle and goes beyond a simple LCA (Life Cycle Assessment) to measure the actual impact.
An approach based on labels, standards and official regulatory texts, taking into account upcoming regulations on the circular economy and environmental labelling.
Integration of biodiversity and climate issues in connection with national and international strategies (e.g. COP).

Accessibility

An AFNOR Spec 2215 methodology published in June 2023 (and revised in April 2026) and a display tool designed to be accessible to all companies and brands, whatever their size, from VSEs and SMEs to international groups.